Name
Boosting Direct Mail Success: USPS Sales Strategies and Best Practices
Date & Time
Monday, March 25, 2024, 2:45 PM - 3:30 PM
Marc Johnson
Description

The United States Postal Service has a wide array of programs and tools to help grow your direct marketing business. In this session Steven Mills, USPS Director of Mailing Services and Product Management will share tools, programs and tips to drive response rates and growth with Direct Mail.  Director Mills will showcase winning strategies for selling digital marketers on the benefits and ROI of highly targeted campaigns that utilize print to create the next-level of response and campaign success.

Location Name
Room 125/126
Full Address
Indiana Convention Center
100 S Capitol Avenue
Indianapolis, IN 46225
United States
Session Type
Lecture
Topics
Direct Mail, HP Indigo, HP PageWide, Business Growth