As products and conditions evolve, it’s always good to take a fresh look at how to optimize available technologies. In this session we will discuss the ins and outs of choosing the right primer for your in-line label applications. Topics we will cover include: how ink adhesion varies based on type of substrate, the impact blanket temperature has on adhesion, determining which coat weight will help you meet your product specifications, fine-tuning your press settings to optimize production outcomes, and more!